Whenever we discover an object or a place designed by Philippe Starck, we enter a world of wall-to-wall imagination, surprises and fabulous fantasy. For more than three decades, this unique and multifarious creator, designer and architect has been a part of our daily lives by creating unconventional objects, whose purpose is to be "good" before being beautiful; iconic destinations, that take the members of his "cultural tribe" out of themselves and, most importantly, towards something better.